The record-breaking Hungarian champions, the Ferencvárosi TC football team boosts its group of supporters with yet another shirt sponsor. As set out in its agreement with HSA Group, the company commits to support the club until the end of the next season.
In the 2022-2023 season, the football team of Ferencváros became Hungarian champions for the fifth time in a row and for the 34th time overall, while it’s the fourth consecutive time that they reached the group stage of an international series. In 2020, the record-breaking Hungarian champions played in the same Champions League group as star clubs like Barcelona and Juventus, while in 2022, they finished top of their Europa League group ahead of Serbian champions Crvena zvezda, Turkish gold medallist Trabzonspor, and the French top team Monaco, and made it to the round of 16. Having achieved this, Fradi could once again reach the knockout stage of a European competition after 48 years.
The name HSA might sound familiar to fans since the last season, as HSA has been the title sponsor of the Player of the Month award since the second half of the 2022-2023 season. The HSA Player of the Month title is awarded to the adult male FTC footballer who receives the most votes from fans on the honapjatekosa.fradi.hu website in the given month. Krisztián Lisztes and Dénes Dibusz are among the players who earned this award. To take this fruitful collaboration one step further, the company has decided to also sign a shirt sponsorship agreement with the green and white team from this season. HSA Group is one of the biggest companies in the Hungarian HR industry, with a total of 16 branch offices across the country.
“We are very pleased to have been able to further strengthening this fruitful cooperation with HSA. On behalf of SPORTFIVE Hungary Kft. as the club’s exclusive sponsoring and marketing agency, I can tell you how proud we are to have another major agreement signed, and to have HSA Group by our side also as a shirt sponsor from the next season. With their support, they create value for both the club and the Fradi fans. And let’s not forget that HSA is an addition to the club’s market-based supporters” , said András Igaz, CEO of SPORTFIVE Hungary Kft.
According to the agreement, HSA Group’s logo will be displayed on the back of the shirts from this July, and HSA Kft., the temporary employment and recruitment agency of the HSA Group will remain the title sponsor of the Player of the Month award, which will be available to fans on the honapjatekosa.fradi.hu website as usual for the new season as well.
“No doubt, Ferencváros is the number one football team in Hungary, and it also represents values that our company can identify with. At HSA, “Ethics” refers to our transparent operations, “Power” symbolises our position in the Eastern Hungarian labor market, and “Agreement” refers to the goals set together with our partners. Last but not least, both HSA Group and FTC activate several hundred thousand people each year in their own domain. As András also said, this is a market-based cooperation, but it is also an honour to be featured on the shirts of the most successful Hungarian football team of all time. I hope that Fradi will be just as successful next season as our cooperation has been so far” , said László Mátyás, CEO of HSA Group.
Hungary’s 34-time champions Ferencváros have their primary objective for next season of winning their sixth league title in a row qualifying for the Champions League group stage. The team will start the qualifying round for the 2023–24 Champions League season on 11 July as an away team. Their first opponent will be the Faroese team KÍ Klaksvik. This game will be the debut for HSA Group as shirt sponsor.
Source: fradi.hu
